Woolworths Rewards Privacy
For details about the collection of information about Woolworths Rewards Members via cookies, please see our Cookies Statement.
Notification of collection of personal information about Woolworths Rewards Members and prospective members
The purpose of this Collection Notice is to explain how we collect, use, store and disclose the personal information of Woolworths Rewards Members and prospective members.
The terms of this Collection Notice form part of the Terms and Conditions of your Woolworths Rewards Membership. By registering as a Member or by utilising any Membership Facilities such as your card, or claiming any Member Benefit, you acknowledge and agree that we will collect, use and disclose your personal information in accordance with the terms of this Notice.
Terms not defined in this Collection Notice have the same meaning set out in the Woolworths Rewards Terms and Conditions.
Who we are and how to contact us:
Woolworths Limited ABN 80 000 014 675. Woolworths Rewards Members can email us at firstname.lastname@example.org, write to us at Privacy Contact, Woolworths Limited, 1 Woolworths Way, Bella Vista NSW 2153 or call our contact centre on 1300 908 631 (our lines are open Monday to Friday 8:00am to 5:00pm Sydney time, excluding public holidays).
Collection from Members:
We collect personal information directly from you when you register to become a Member of Woolworths Rewards. This information is collected on our Registration form and includes your name, contact details and date of birth. Some of the information we collect on the Registration form is necessary to open a Woolworths Rewards account. If applicants for Membership choose not to provide this mandatory information, we will not be able to register them as a Member.
If Woolworths Rewards Members do not permit us to collect the personal information needed by us to send them service-based communications (such as their email address) under the Woolworths Rewards program, their Woolworths Rewards Membership may be terminated.
We collect information about Woolworths Members through the use of digital technologies like cookies. Cookies allow us to collect information (including anonymised information and personal information) based on your use of a device (such as computer or mobile phone) about your interactions with online content, and your interests and preferences. We use this information to personalise your interactions with us and to facilitate tailored advertising by Woolworths and third parties.
For more information, please see our Cookies Statement.
Collection from others:
We collect personal information about Woolworths Rewards Members from other persons or entities. For example, we collect personal information for marketing purposes from other suppliers of goods or services who, like us, have an existing relationship with Woolworths Rewards Members. Such entities include suppliers of publicly available information and digital services used by Woolworths Rewards Members (including social media platforms).
For purposes other than marketing, we collect personal information from persons and entities that assist or partner with us in supplying our goods and services to Woolworths Rewards Members, administering and improving the Woolworths Rewards program and conducting our business generally. These entities include insurers, providers of publicly available sources of information, delivery service companies, possible business sellers and buyers, third party data providers and our related bodies corporate.
At times, we combine different sets of data to add to the personal information we hold. An example of this is a history of a Member’s transactions from use of the same payment card.
Collection under a law or order:
Many Australian laws authorise or require the collection of personal information about Woolworths Rewards Members. These include taxation laws, corporations law (for example relating to our shareholders), anti-money laundering laws and privacy laws. We may also collect personal information about Woolworths Rewards Members if we are required or authorised to do so by a court/tribunal order.
We collect personal information for the purpose of registering and administering a Member’s account, to offer Member Benefits and Other Benefits, to conduct product and market research, to keep our records accurate and up-to-date, and to respond to Members’ enquiries and complaints.
We also collect personal information to sell and promote our goods and services, and to improve and personalise our customer offerings. We do this by sending you:
- direct marketing communications (including emails, or personalised catalogues); or
- tailored advertising (including banner advertisements on websites that you visit, and personalised advertisements on social media platforms) about products and services that may interest you.
Additionally, we anonymise or aggregate the personal information that we collect for the purpose of carrying out customer analytics. This helps us to understand our Members’ preferences, interests, shopping patterns and behaviours so that we can improve and better administer the Woolworths Rewards program, and more effectively personalise the experience of our Members and promote our goods and services.
We collect personal information for other purposes which are within Woolworths Rewards Members’ reasonable expectations or permitted by law.
To manage Woolworths Rewards subscriptions or for information on opting out of direct marketing communications or tailored advertising, Members can log into their Woolworths Rewards account and review communication preferences on the Communications page under My account. You can also opt out by using the unsubscribe/opt out facility in the communication that we send you. Opting-out of some of our communications means that we may not have access to the personal information we need to provide the Member Benefits or Other Benefits relevant to those opt-outs.
Types of entities and persons for our usual disclosures: We disclose the personal information we collect about Woolworths Rewards Members to other persons and entities.
For example, we disclose personal information to:
- our service providers (including to our information technology and marketing service providers) to assist us in carrying out our functions and activities;
- entities affiliated with the Woolworths Rewards program, which assist and support us in bringing you Member Benefits and Other Benefits;
- to our related bodies corporate and to regulators or courts for compliance with the law or otherwise as legally appropriate.
We also disclose aggregated and anonymised information to third parties to assist us in carrying out research and analysis of customer attributes, behaviours and preferences. We use this analysis to inform our marketing activities and share it with third parties so that they, like us, can send you tailored advertising about products and services that may be of interest to you.
Access and correction:
Changes to this Collection Notice:
We may change the terms of this Collection Notice from time to time. A copy of the revised Collection Notice will be available on the Website or can be obtained by calling the Contact Centre.
Last updated: August 2016.